CXM Assessment

Welcome

The Comotion Customer Experience Maturity Model helps your business understand how good you are in terms of delivering a ‘world-class customer experience’. It provides:

  1. A view of where you are now.
  2. An understanding of where you need to be.
  3. A roadmap for change.

The following six questions will allow us to provide you with an overview of where you are today along with highlights of what you need to do next. The results are immediate and will provide you with some great insights. We will also email you a white-paper that describes in-depth how you can build a 'world class customer experience'. Scroll down to start the assessment.

Self-assessment Questionnaire

Please note that unanswered questions will also impact the assessment score.

Strategy

Choose the statement that best describes customer strategy in your organisation.

Describe the key issues facing your organisation in terms of delivering a strategy that puts the customer at the heart of your business:


Insight

Choose the statement that best describes Customer Experience (CX) Insight in your organisation.

Describe your views on customer insight within your organisation today and highlight areas of potential change:


Design

Choose the statement that best describes the design of customer experiences in your organisation.

Describe how you design experiences and solutions within your business:


Delivery

Choose the statement that best describes how customer experience is delivered within in your organisation.

Describe the challenges you face in delivering experiences and solutions for your customers:


Measurement

Choose the statement that best describes how you measure the customer experience in your organisation.

Describe how you use measurements to support the customer experience:


Culture

Choose the statement that best describes Customer-led culture in your organisation.

Describe how your organisation engages with employees to create customer experiences:

Background Information

Your details will not be used for email marketing nor spamming and they will not be given to 3rd parties. We may contact you for further discussion regarding your results.

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